Fashion, New York Fashion Week

Elena V Designs Fashion collections

October 5, 2012


During NY Fashion Week, I was invited to discover the universe of Elena Vasilevsky. Born in Ukraine and raised in New York, the modern artist lets her creativity shine through her fashion brand Elena V Designs. There are many words to describe her new collections but as she confesses: “My designs express my soul and passion for dancing. Every piece from my collections contains piece of my soul.”
And, if I have one word to describe Elena Vasilevsky, it’s: ambitious! Everybody knows how much work it is to create a clothing line and put together a fashion show. Well, last September, Elena didn’t show us one catwalk. Nope, she mesmerized us with two different runway shows.



“Memoirs of Aphrodite” is the Spring 2013 capsule collection that Elena V Designs presented at the intimate Gershwin Hotel. Inspired by the ancient mythology, the collection transports us to the modern era with elegant and glamourous pieces, perfect for evening occasions.

As her ready-to-wear Spring 2013 collection was inspired by her Ukrainian roots, it was no surprise that the runway happened to be inside the Ukrainian Museum. A creation of modern, comfortable and elegant pieces that are suitable to wear during the day but I also see the possibility for a relaxed and casual evening wear. I like the versatility and freshness of this collection. The textures and marriage of colors are somptuous and I could see myself wearing every single piece. My favorite? The striped shirt with the uncovered shoulders.

It was a sincere pleasure to meet Elena and discover her talent. Congratulations to her and the Elena V Designs team. Their passion and hard work shows magnificently in the collections and makes me hope that Spring 2013 will come soon. Bravo!


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  • Lilly Tsang October 5, 2012 at 3:38 PM

    Des coupes splendides ! Je ne connaissais pas du tout cette créatrice ! Merci pour cette découverte !

    • MyBigAppleCity October 6, 2012 at 12:04 PM

      Oui, une créatrice talentueuse à suivre de près!
      Merci pour ton commentaire Lilly. Bon weekend.

  • Lady Makeup October 23, 2012 at 10:56 AM

    jadore travailler avec elle je trouve que cest une grande artiste qui prend soin de son équipe et cest tellement rare!